Social Media a Boon to Business

Foursquare

Social media a boon to business

“You fish where the fish are, and right now the fish are swimming in social media,” said Dan Zelikman, digital marketing director at StarrTech Interactive, part of Honolulu-based Anthology Marketing Group. Some “350 million people are on Facebook, and Twitter is growing at a rapid pace, and if you’re ignoring that, you’re turning your back on sales,” he said.

The article includes a list of eight businesses as listed on Foursquare:

[Honolulu Star-Bulletin]

About Ryan Ozawa

Ryan Kawailani Ozawa has immersed himself in new technologies and online communities since the days before the web. From running a dial-up BBS in the early '90s to exploring today’s dynamic world of "Web 2.0" and social media, he has long embraced and evangelized the ways in which technology can bring people together.