Hawaii Farmers Share Social Media in Canada

Photo Copyright AKL Maui

CBC News has the story of two farmers from Hawaii who gave a social media presentation on Prince Edward Island in Canada. Lani and Pomai Weigert of Ali’i Kula Lavender on Maui had advice for 45 fellow farmers at a seminar yesterday.

Social media lessons for farmers

Pomai Weigert said many P.E.I. farmers are scared to throw away their old marketing techniques and join the digital age, but it’s a necessity. “If we don’t do that then we can’t bring them into the next era, and we need their skills to keep these farms going,” she said.

The story includes a five minute audio clip from the Weigerts’ presentation.

Among the social media services used by AKL Maui are an active Facebook page, Twitter account, and a YouTube channel.

About Ryan Ozawa

Ryan Kawailani Ozawa has immersed himself in new technologies and online communities since the days before the web. From running a dial-up BBS in the early '90s to exploring today’s dynamic world of "Web 2.0" and social media, he has long embraced and evangelized the ways in which technology can bring people together.